IPL Valuation

IPL Valuation Soars to Staggering $18.5 Billion: A Triumph of Global Sports Business

The Indian Premier League (IPL) has once again demonstrated its unparalleled commercial prowess, with its business valuation reaching an astounding USD 18.5 billion. This remarkable figure, representing a 12.9% increase over the past year, solidifies the IPL’s position as a global leader in sports entertainment. Valued at an impressive Rs 1.56 lakh crore in Indian…

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Vijay Mallya RCB and sports sponsorship

Bold Strategy: Vijay Mallya Reflects on RCB, Motorsport, and His Sports Sponsorship Legacy

Vijay Mallya RCB and Sports Sponsorship: A Vision Fueled by Passion and Strategy In his first detailed public appearance in years, Vijay Mallya discussed the critical role of sports in shaping the identity and global presence of the Kingfisher brand. Speaking candidly, Mallya revealed how a deep-rooted passion for motorsport and a bold branding vision…

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Virat Kohli dedicates RCB trophy

Emotional Tribute: Virat Kohli Dedicates RCB’s Historic IPL Win to de Villiers and Gayle

Historic IPL Victory: Virat Kohli Dedicates RCB Trophy to de Villiers, Gayle After years of chasing glory, Royal Challengers Bangalore (RCB) finally lifted their maiden Indian Premier League (IPL) trophy — and in a moment that touched millions of hearts, Virat Kohli dedicates RCB trophy to two iconic legends of the franchise: AB de Villiers…

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